Managing successful farm email lists - 3 part series

Nov 15, 2007
Posted by: Small Farm Central

Cut through customer confusion with a successful email mailing list strategy

Emails are a cost-effective and easy way to reach out to customers throughout the year and, coupled with a dynamic farm website, it is an important aspect of any successful web marketing strategy for a direct marketing small farm.

Over the next few weeks I will cover topics related to managing successful email lists to augment customer relationships, increase page views on the farm website, and increase sales.

Part 1: Collecting email addresses successfully (and legally)
Part 2: Software for mailing lists
Part 3: The practice of successful mailing lists

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